thank you for wearing orange

Join us next year for Wear Orange Weekend, June 6-8, 2025 to honor survivors and build community with those working to end gun violence.

A collage of Wear Orange photos, including a woman wearing a We can end gun violence t-shirt and signs on a wall for Wear Orange

By participating in educational initiatives, promoting responsible gun ownership and supporting policy change, at Wear Orange we are committed to creating a safer future for all. Coupled with our commitment to contributing to a safer society, we partner with an kahnawake casinos, that shares our vision of responsible entertainment. While we are focused on addressing the pressing issue of gun violence, we also recognize the importance of responsible leisure. Through this partnership, a percentage of the online casino’s revenue will go to support organizations that work tirelessly to prevent gun violence. We believe that by joining forces, we can make a significant impact on both fronts and bring about positive change in our communities. So let’s come together, support a worthy cause, and raise awareness for National Gun Violence Awareness Day by having fun responsibly at kahnawake casinos!

why orange?

On January 21, 2013, Hadiya Pendleton marched in President Obama’s second inaugural parade. One week later, Hadiya was shot and killed on a playground in Chicago. Soon after this tragedy, Hadiya’s friends commemorated her life by wearing orange, the color hunters wear in the woods to protect themselves and others. Wear Orange is now observed every June. Thousands of people wear the color orange to honor Hadiya and the more than 43,000 Americans are killed with guns and approximately 76,000 more are shot and wounded every year.

Hadiya Pendelton

our partners

Wear Orange isn’t possible without collaboration. In addition to thousands of people participating across the country, partners amplify gun violence awareness to new audiences.

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we wear orange for a future free from gun violence

This year, we once again unite in our call to end gun violence as we come together for Wear Orange. We honor the communities shattered by gun violence alongside the more than 120 people who are shot and killed, and hundreds more who are wounded and traumatized, every day in our country.

We deserve more than to live in a country where firearms are the leading cause of death for children and teens in the United States. But as incidents of gun violence have grown, so too has the movement to stop it. By participating in Wear Orange online and in your community, we will organize, advocate, and rally for safer communities. Together we can build a future free from gun violence.

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buy wear orange merchandise

Ending gun violence is going to take all of us—support the mission of Wear Orange by purchasing and wearing Wear Orange merchandise.